I-CAR says it will soon launch a new way for estimators and repair planners to learn who are pursuing ProLevel 2 recognition.

Auburn Hills — Deep inside the sprawling Chrysler Technology Center is a metal structure equipped with sensors that Stellantis NV engineers call their "virtual reality arena." Stepping into this VR ...

When Ford engineer Elizabeth Baron (pictured) dons 3D goggles and walks through a virtually empty room at Ford’s virtual reality lab in Michigan, she sees the most recent design changes to cars such ...

The virtual reality lab is located at Stellantis' CTC complex in Auburn Hills. The company says the lab helps it make improvements for workers at its assembly line stations as well as cut costs. The ...

Car buyers today want more than a test drive and a handshake. They're looking for convenience, transparency, and a shopping experience that feels tailored to them. Thanks to rapid advances in digital ...

For bringing truly immersive sports and entertainment to venues around the country Cosm operates immersive “shared reality” venues that, thanks to 87-foot diameters, 12K+ resolution LED domes, and ...